TERACOM BOXER has launched a brand new streaming Live TV and VOD (Video on Demand) service across Sweden and Denmark. NORIGIN MEDIA, from neighboring Norway, have been selected to license their multi-screen TV Apps product with custom integrations to the video platform managed by Boxer in Sweden.

The new ´Boxer Play’ TV streaming service includes a variety of live channels and VOD Subscription Packs available to its customers with compelling content

As part of Teracom Group, which owns and operates DTT networks with pay TV services across Sweden and Denmark, Boxer TV is one of the Nordic region’s largest pay TV companies and has vast experience in delivering content on the Swedish DTT network since 1999. The company currently offers over 50 live channels and a comprehensive video-on-demand catalogue to nine hundred thousand subscribing households in the region. This is the first time the TV giant has forayed into the OTT streaming territory, which is already a competitive market in Scandinavia.

“We are excited to launch Boxer Play in Scandinavia with Norigin´s Hybrid Apps product to meet the expectations of this mature market” said Hanna Lindqvist, Director of Product Management at Teracom Group. “The user experience and design have been very important for us and we have spent a lot of effort on getting it right. We have taken a lot of consideration to ensure the robust evolution in spite of a very fragmented device market.”

NORIGIN MEDIA’s Hybrid Apps product is a multi-screen application suite, which utilises the benefits of HTML5 within natively coded applications, for common implementation. This single product supports devices ranging from Connected TVs, Game Consoles, Tablets, PCs & Macs and SmartPhones. The Hybrid Apps were integrated quickly via ready plugins to Boxer’s chosen video platform. The core of the product is a single mediation layer, called the MACapi, which allows swift and efficient management of the evolving product.

Ajey Anand, Chief Commercial Officer commented: “Launching a new TV service in Scandinavia is always exciting as this is clearly the hub for the fittest of streaming services. Boxer Play is entering this space at a time where Play Services have taken a central focus in peoples´ homes, here in the region. Being selected to partner with Boxer to roll-out our flagship product within our home market, is yet another personal victory for us at Norigin”


NORIGIN MEDIA, A TV Everywhere Company, enables multi-screen and OTT services for network operators, broadcasters and content owners. The Scandinavian company offers a complete multi-screen application suite called the Hybrid Apps and a Live TV hosting headend capacity as primary products.

Head-quartered in Oslo, the company has provided solutions for T-Mobile, France Telecom/ Orange, Nextel, Eurosport, TV2 Denmark, BBC, MTV, FOX and other reputable customers. For more information please visit http://www.noriginmedia.com or follow us on Twitter @NoriginMedia

Norigin Media Contact:

Ajey Anand
Chief Commercial Officer
Tel: +47 414 977 69
Email: ajey.anand@noriginmedia.com

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