Norigin Media launches new AdScan solution
Many Operators with streaming services have problems with SCTE-35 markers in the transcoding process and catchup recordings are often based on unsynchronized electronic program guides (EPG). AdScan identifies and tags ad breaks with proprietary cue points on VoD files. The marked ad breaks allow Pay TV operators to trim catchup TV content more accurately, navigate or skip ad breaks on the player and even replace adverts.
The cloud based AdScan platform has a distributed architecture integrated to an on-premise advert detection agent. This helps avoid unnecessary data transfer and replication of media files, allowing short turnaround times within the Pay TV Operator’s the Live-to-VoD workflow. The solution has been successfully trialled with one of the leading TV distributors in the Nordics.
“As Pay TV Operators and Broadcasters align on distribution agreements and engage on ad monetisation within streaming services, we want to keep the technology simple. AdScan will not only help alleviate complex integrations for OTT service providers, it will result in better user experiences for the consumer.” says Ajey Anand, CEO of Norigin Media.
Get in touch for an AdScan demo: email@example.com.
Marketing and PR Contact
Tel: +47 484 00 893
Norigin Media, a Scandinavian company offering streaming TV tech products and services has announced the launch of Norigin Consulting. The separate business arm will offer Broadcasters and Pay TV Operators software development talent for hire.
Norigin Media has announced its latest offering, OTT Testing-aaS. The QA packages will provide external validation for TV streaming solutions.
Edgeware and Norigin Media have announced a partnership for QA of Edgeware’s streaming control solution in multi-CDN environments, StreamPilot.