

by Catalina M. Skramstad
Jun 3, 2022
Blog
NextTV Berlin, May 2022
It felt so good to be back in person for a conference after the “pandemic-hiatus”!
Last week, Norigin Media attended NextTV Series 7th Edition in Berlin, as a Gold Sponsor of the European event.
The two-day conference focused on the trends, innovation and strategies that drive Pay TV, Telecom and OTT services in an increasingly connected ecosystem.
Norigin Media CEO, Ajey Anand, participated in a Broadcasting and OTT panel, alongside Yuliya Daineko EMBA from A1 Telekom Austria AG, Justinas Docka from TV3 Group, Bruce Curtin from Irdeto and Mike Echternach from Deutsche Telekom, to discuss new opportunities for PayTV and Telecommunications within the OTT ecosystems.

The panel discussed the role of the TV operator as a “Super Aggregator” of streaming content for consumers.
One of the main questions was around how broadcasters and Pay-TV operators were making OTT a “first” or parallel consumer offering, to reduce cannabilisation of other services.
This resulted in a heated debate about the relevance or need of both D2C services from broadcasters and operators.
“Some people choose supermarkets and some people prefer smaller boutique shops. A few boutique stores close down quicker than others, while some others get absorbed by supermarkets. And that’s how you have to think of Consumer TV services, as any other commodity.
At the end of the day, there are different consumer needs and experiences needed, but there is a place for everyone”, Mr Anand said.
It was also stated that the lines between Pay-TV Operators & Broadcasters are blurring more everyday and technology needs to better support UI/UX Design.
While international and local content are both important for TV or any commodity, consumers will complain either about the UI/UX or the content itself.
Metaphorically speaking, Mr Anand said “The OTT Consumer offerings are like Supermarkets (Pay-TV operators or Aggregators). But there are large consumer groups that prefer to shop in smaller Boutiques (Broadcasters & niche streaming services). Everyone always has space in the expansive world of Streaming TV.”
Supermarkets and boutiques have their own place within a commodity-ecosystems, as do all broadcasters, pay-tv operators and OTT services.
Norigin Media was just excited to reconnect face-to-face and the conference was an inspiring place to discuss industry trends and key future challenges.
About Norigin Media
Norigin Media is a Scandinavian company offering streaming TV Tech solutions and services for Broadcasters, Pay TV Operators and OTT service providers. We build multiscreen TV Apps and host linear TV content, which makes us specialists across the entire OTT streaming value chain. Customers we work with include Deutsche Telekom, Orange Group, Telenor, FOX, BBC, MTV, Eurosport, Bonnier Broadcasting and others.
BLOGS & PRESS
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Introduction to Digital Accessibility: Apps & Websites
Digital accessibility is the technological consideration for removing barriers and which helps interaction with digital products. It is meant for people NOT ONLY with disabilities or socio-economic restrictions, but also helps a larger section of society than one would imagine it to be.
The Endless Guide to Quality Assurance
To flourish businesses in the present competitive world, applications best fitted and adapted to their users are the most successful ones. There has been a demand for OTT apps, while the supply is also getting ample in the present tech world. The minute a customer is unhappy with the smallest thing in the OTT application of name X, he would choose another subscription with the OTT app Y.
Norigin Media announces Global AI Hackathon on 21st June
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Northern Waves TV Conference 2022, Speakers Update!
Northern Waves TV has confirmed the agenda for the OTT TV conference planned on Thursday, the 13th of October 2022 in Oslo, Norway. The presentations include a range of OTT Tech, Product and business-related keynotes from leading Nordic Broadcasters and Pay-TV operators.
A Guide To Making TV Streaming Services More Accessible
Digital Accessibility is one of the strongest focuses in the current decade. As TV Streaming becomes a commonplace, technology and apps need to become less challenging for one of the most common media consumption… This article illustrates some examples of what needs to be considered to make TV Streaming services more accessible.
Introduction to Digital Accessibility: Apps & Websites
Digital accessibility is the technological consideration for removing barriers and which helps interaction with digital products. It is meant for people NOT ONLY with disabilities or socio-economic restrictions, but also helps a larger section of society than one would imagine it to be.
The Endless Guide to Quality Assurance
To flourish businesses in the present competitive world, applications best fitted and adapted to their users are the most successful ones. There has been a demand for OTT apps, while the supply is also getting ample in the present tech world. The minute a customer is unhappy with the smallest thing in the OTT application of name X, he would choose another subscription with the OTT app Y.
Norigin Media announces Global AI Hackathon on 21st June
Scheduled on the 21st of June 2023, Norigin Media has opened applications from companies around the world that work within the OTT and Streaming TV space. Industry experts will have the opportunity to flaunt ideas and innovations across the ever-evolving CTV App realms.
Norigin Media & TV4 Play are Finalists at IABM BaM Awards® 2023
The finalists of the IABM BaM Awards® 2023 have been revealed across many categories of Media and Television Innovations. Norigin Media has been shortlisted in the CONSUME Category, for the interactive innovation on Connected TV devices alongside the TV4 Play AVOD Service in Sweden.
Northern Waves TV Conference 2022, Speakers Update!
Northern Waves TV has confirmed the agenda for the OTT TV conference planned on Thursday, the 13th of October 2022 in Oslo, Norway. The presentations include a range of OTT Tech, Product and business-related keynotes from leading Nordic Broadcasters and Pay-TV operators.
A Guide To Making TV Streaming Services More Accessible
Digital Accessibility is one of the strongest focuses in the current decade. As TV Streaming becomes a commonplace, technology and apps need to become less challenging for one of the most common media consumption… This article illustrates some examples of what needs to be considered to make TV Streaming services more accessible.
Introduction to Digital Accessibility: Apps & Websites
Digital accessibility is the technological consideration for removing barriers and which helps interaction with digital products. It is meant for people NOT ONLY with disabilities or socio-economic restrictions, but also helps a larger section of society than one would imagine it to be.
The Endless Guide to Quality Assurance
To flourish businesses in the present competitive world, applications best fitted and adapted to their users are the most successful ones. There has been a demand for OTT apps, while the supply is also getting ample in the present tech world. The minute a customer is unhappy with the smallest thing in the OTT application of name X, he would choose another subscription with the OTT app Y.
Norigin Media announces Global AI Hackathon on 21st June
Scheduled on the 21st of June 2023, Norigin Media has opened applications from companies around the world that work within the OTT and Streaming TV space. Industry experts will have the opportunity to flaunt ideas and innovations across the ever-evolving CTV App realms.
Norigin Media & TV4 Play are Finalists at IABM BaM Awards® 2023
The finalists of the IABM BaM Awards® 2023 have been revealed across many categories of Media and Television Innovations. Norigin Media has been shortlisted in the CONSUME Category, for the interactive innovation on Connected TV devices alongside the TV4 Play AVOD Service in Sweden.
Northern Waves TV Conference 2022, Speakers Update!
Northern Waves TV has confirmed the agenda for the OTT TV conference planned on Thursday, the 13th of October 2022 in Oslo, Norway. The presentations include a range of OTT Tech, Product and business-related keynotes from leading Nordic Broadcasters and Pay-TV operators.
A Guide To Making TV Streaming Services More Accessible
Digital Accessibility is one of the strongest focuses in the current decade. As TV Streaming becomes a commonplace, technology and apps need to become less challenging for one of the most common media consumption… This article illustrates some examples of what needs to be considered to make TV Streaming services more accessible.
Introduction to Digital Accessibility: Apps & Websites
Digital accessibility is the technological consideration for removing barriers and which helps interaction with digital products. It is meant for people NOT ONLY with disabilities or socio-economic restrictions, but also helps a larger section of society than one would imagine it to be.
The Endless Guide to Quality Assurance
To flourish businesses in the present competitive world, applications best fitted and adapted to their users are the most successful ones. There has been a demand for OTT apps, while the supply is also getting ample in the present tech world. The minute a customer is unhappy with the smallest thing in the OTT application of name X, he would choose another subscription with the OTT app Y.
Norigin Media announces Global AI Hackathon on 21st June
Scheduled on the 21st of June 2023, Norigin Media has opened applications from companies around the world that work within the OTT and Streaming TV space. Industry experts will have the opportunity to flaunt ideas and innovations across the ever-evolving CTV App realms.
Norigin Media & TV4 Play are Finalists at IABM BaM Awards® 2023
The finalists of the IABM BaM Awards® 2023 have been revealed across many categories of Media and Television Innovations. Norigin Media has been shortlisted in the CONSUME Category, for the interactive innovation on Connected TV devices alongside the TV4 Play AVOD Service in Sweden.
Northern Waves TV Conference 2022, Speakers Update!
Northern Waves TV has confirmed the agenda for the OTT TV conference planned on Thursday, the 13th of October 2022 in Oslo, Norway. The presentations include a range of OTT Tech, Product and business-related keynotes from leading Nordic Broadcasters and Pay-TV operators.
A Guide To Making TV Streaming Services More Accessible
Digital Accessibility is one of the strongest focuses in the current decade. As TV Streaming becomes a commonplace, technology and apps need to become less challenging for one of the most common media consumption… This article illustrates some examples of what needs to be considered to make TV Streaming services more accessible.
Introduction to Digital Accessibility: Apps & Websites
Digital accessibility is the technological consideration for removing barriers and which helps interaction with digital products. It is meant for people NOT ONLY with disabilities or socio-economic restrictions, but also helps a larger section of society than one would imagine it to be.
The Endless Guide to Quality Assurance
To flourish businesses in the present competitive world, applications best fitted and adapted to their users are the most successful ones. There has been a demand for OTT apps, while the supply is also getting ample in the present tech world. The minute a customer is unhappy with the smallest thing in the OTT application of name X, he would choose another subscription with the OTT app Y.
Norigin Media announces Global AI Hackathon on 21st June
Scheduled on the 21st of June 2023, Norigin Media has opened applications from companies around the world that work within the OTT and Streaming TV space. Industry experts will have the opportunity to flaunt ideas and innovations across the ever-evolving CTV App realms.
Norigin Media & TV4 Play are Finalists at IABM BaM Awards® 2023
The finalists of the IABM BaM Awards® 2023 have been revealed across many categories of Media and Television Innovations. Norigin Media has been shortlisted in the CONSUME Category, for the interactive innovation on Connected TV devices alongside the TV4 Play AVOD Service in Sweden.
Northern Waves TV Conference 2022, Speakers Update!
Northern Waves TV has confirmed the agenda for the OTT TV conference planned on Thursday, the 13th of October 2022 in Oslo, Norway. The presentations include a range of OTT Tech, Product and business-related keynotes from leading Nordic Broadcasters and Pay-TV operators.