AdScan detects adverts on catchup TV content to give users a better streaming experience

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Detect Ads

AI analysis of your TV Catchup

Mark Breaks

Use our APIs to mark your breaks

Cloud APIs

On-prem or hosted architectures

Do you have issues with SCTE-35 markers in the transcoding process? Do your Catchup TV recordings have inaccurate start or end times? We detect ad breaks using AdScan, our powerful AI solution.

LIVE TO VOD

AdScan helps you detect and mark ad breaks on catchup content created from your Live-to-VoD workflow with a simple integration process. With this, you can create new advertising based monetisation possibilities, and give your consumers a better user experience on the player itself.

Adverts on Catchup TV

AdScan uses an on-premise solution that analyses and tags ad breaks on catchup files. The cue points, or markers, are scheduled based on information available on your Live-to-VoD video backoffice.
With these ad markers, you are able to improve the user experience both on the UI/UX, as well as the video itself.
EPG TRIMMING

 

Accurate EPG trimming for catchup content

PLAYER UI/UX

 

Highlight, navigate or skip adverts in the player

AD BREAKS

 

Remove or replace ad breaks on your OTT service

AdScan Architecture

The AdScan platform has a distributed architecture that is controlled through a cloud-based API as well as an on-premise advert detection agent. This helps avoid unnecessary data transfer and copying of media files.
ON-PREM AGENT
 

Analyse content files within your video headend.

  • On-Prem Deployment
    Storage Analysis | Docker Containers
  • Catchup File Analysis
    Scanning VoD Assets | Marking Ad Breaks
  • Cloud Architecture
    Containerised Application | Cloud API
Cloud API
 

Cloud based API to schedule, control and report jobs and video tagging activities.

  • Restful API
    VoD Workflow | Integrations
  • Cloud Configuration
    AI Tuning | API Dashboard
  • Reporting
    Statistics | Tools for Error Handling
Our proprietary AdScan agent is installed on-premise within the Operator’s video headend, and connected via our AdScan API for control and reporting. Alongside a small hardware footprint and short turnaround times, the solution won’t cause significant delays in the Live-to-VoD workflow.

 
The agent analyses catchup content to create mezzanine JSON files. These files showcase the position of the ad breaks and can be used by your Frontend Engineers to create new opportunities for both user experience and monetisation.

GET IN TOUCH

Let’s detect ad breaks together!
We help you detect and mark ad breaks on catchup content created from your Live-to-VoD workflow with a simple integration process. With this, you can create new advertising based monetisation possibilities, and give your consumers a better user experience on the player itself.
Norigin Media is a Scandinavian company offering streaming TV tech solutions and services for Broadcasters, Pay TV Operators and OTT service providers.